Ayodhya To Get Mega Tourism Push, 5-star Hotel Planned Near Ram Temple

In Uttar Pradesh,  Ayodhya,  is a sacred town where many tourists come and go but very soon there will be more visitors because they plan to put up the luxurious 5-star hotel that is being constructed near the under-construction Ram temple. This step was taken while the audience was waiting for the “Pran Pratishta” word during which idols would be put for the first time into their places; with voices being divided over it. Some look at such things as the development of infrastructure encouraging investment which has the possibility of reenergizing the regional economy while others fear possible side effects on the town's cultural heritage and environment. For this project to be successful,  it needs to be planned carefully,  executed well,  and consider stakeholders' needs. The total cost is ₹100 crore,  funded by Jeewani Hospitality Private Limited.

Ayodhya To Get Mega Tourism Push, 5-star Hotel Planned Near Ram Temple

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The 5-star Hotel

1) Online travel company EaseMyTrip has announced a project to build a 5-star hotel less than a kilometer from the Ram Lalla temple.

2) This move anticipates a significant increase in tourist footfall after the "Pran Pratishtha" ceremony (consecration) of the Ram temple.

3) EaseMyTrip co-founder Rikant Pitti expects a 10x growth in tourism post-consecration,  driving the need for more luxurious accommodation options.

"This project,  a collaborative effort between EaseMyTrip's extensive know-how in travel and Jeewani Hospitality's hospitality excellence,  aims to elevate the standard of luxury lodging in Ayodhya. It signifies EaseMyTrip's strategic expansion and its commitment to enhancing India's tourism sector,"  Pitti added. The company is dedicated to delivering ‘unparalleled travel experiences’ and improving the country's tourism infrastructure,  Pitti added.

"Our upcoming 5-star hotel in Ayodhya is a reflection of our commitment to offering a blend of opulence,  comfort,  and cultural engagement to those visiting this historical city,"  the co-founder added.

The master plan

1) The Uttar Pradesh government has announced a master plan to turn Ayodhya into "Ayodhya International City,"  aiming to make it a top-notch pilgrimage and tourist spot.

2) The plan envisions not just luxury hotels like the one proposed by EaseMyTrip,  but also:

    a) 7-star hotels

    b) Residential townships within a 5-10 km radius of the temple

    c) Development of riverfronts along the Saryu Ghat,  known for its evening aarti ceremony

    d) Sustainable and green living practices throughout the development

    e) Coverage of over 65 villages across 133.67 sq km

Expected impact

 

This push for tourism is expected to:

1) Significantly boost religious tourism in Ayodhya.

2) Attract both domestic and international tourists.

3) Generate more job openings in the hospitality and service sectors.

4) Contribute to the overall economic development of the region.

Current status

1) The 5-star hotel project by EaseMyTrip is still in the announcement stage. Details about the construction schedule and investment are still pending.

2) The Ayodhya International City master plan is under development, with specific details and timelines to be confirmed.

However,  achieving sustainable growth while preserving the town's unique character requires careful planning and execution. Encompassing the holy town’s main landmarks,  including Ayodhya,  allows the luxury hotel project and larger development plan for the region to position it as a leading destination for pilgrims.